October 26, 2017 - BLOGS

No matter how long one built its company’s image and reputation, a crisis may suddenly arrive and destroy everything without any forewarning, worse, it may happen even in the most unexpected flash. Fumbled crisis management can erode to a worst outcome: entirely shutting down of your company. 

September 13, 2017 - BLOGS

Unlike the teachers, cops, engineers, or doctors, job functions of people working in public relations can be a bit confusing. Often or not, we are usually misunderstood as people who have the same job as the advertisers, or sales officers who sell our clients’ brand.