A GUIDE TO CRISIS COMMUNICATION

No matter how long one built its company’s image and reputation, a crisis may suddenly arrive and destroy everything without any forewarning, worse, it may happen even in the most unexpected flash. Fumbled crisis management can erode to a worst outcome: entirely shutting down of your company. Keep in mind that people will only remember Read more about A GUIDE TO CRISIS COMMUNICATION[…]

WHAT YOU NEED TO KNOW ABOUT PUBLIC RELATIONS

Unlike the teachers, cops, engineers, or doctors, job functions of people working in public relations can be a bit confusing. Often or not, we are usually misunderstood as people who have the same job as the advertisers, or sales officers who sell our clients’ brand. Although we also do advertising and a bit of sales, Read more about WHAT YOU NEED TO KNOW ABOUT PUBLIC RELATIONS[…]